Welcome to the Nordic eCommerce Media Network

NorthWay helps your business grow in the Nordics and beyond.

Business growth is achieved through customer acquisition and generating additional revenue from media space, in e-commerce parcel dispatches, and digital media on transactional websites. Join the network »


The Nordic eCommerce Media Network has 2,400 distribution channels.

NorthWay connects leading e-commerce businesses, which creates a unique media network. It enables brands to grow across the Nordics and internationally.

Beyond our Nordic reach, we work with dedicated partners in USA, UK, Germany, France, The Netherlands and Belgium to meet our clients' expansion requirements.


    E-commerce distribution channels in the Nordics.


    Consumers reachable every month.


    Affluent women, aged between 25 and 45.

How we work

We help our clients, from start to finish, to ensure the best campaign results.

We systematically work in accordance with our proven process.

  • 1. Identify target audience

    Maximise campaign results by pinpointing your buyers.

  • 2. Select distribution channels

    Target potential buyers in relevant media channels.

  • 3. Negotiate media and print rates

    Achieve best price based on volume, frequency and format.

  • 4. Develop creative brief

    Maximise response rates with best practice creatives and relevant promotional offers.

  • 5. Manage media campaign

    Liaise with advertisers and media owners to ensure that all campaign requirements are met.

  • 6. Analyse campaign results

    Calculate ROI for each individual channel, with unique promotional codes to optimise future campaigns.


The Nordic eCommerce Media Network helps drive consumers online.

Inserts in e-commerce parcels reach the targeted consumers directly in their homes.

The campaign is perceived as an endorsement from the e-commerce brand.

Makes it possible to measure the effectiveness of each media channel with unique promotional codes.

Creative possibilities with the use of single sheet inserts, brochures to product samples.

  • 22:1

    Return on media investments.

  • 3.25%

    Conversion rate in selected channels.

  • 75%

    Reduction in cost per order.

Join the Nordic eCommerce Media Network

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NorthWay Media AB



+46 701 99 11 70


Bryggargatan 8b
SE-111 21 Stockholm, Sweden